The Advertising and Marketing Communications – Management program prepares students to hit the ground running in this fast-paced industry. Students in this program will learn the fundamentals of campaign planning and the creative process. They will use industry software to interpret market research, develop strategies and learn basic design and copywriting.                    One of the best universities in Ontario is Sheridan. The institute also provides job placement services and opportunities for students to interact directly with different business executives.

Giving its students the best chances has been a top objective for the college since its foundation in 1967. The college offers exposure to a wide variety of cultures because of its sizable student body. It provides students with an economic education and is ideally located in Toronto’s thriving economic district.

• Annually, over 24,500 people register for continuing education
• There are around 8,700 international students at Sheridan
• More than 87% of the graduates were employed within 6 months of graduation
• The average salary after completing this program is approximately 52,000 CAD per year

Univfinder Top Course

Stream: Business & Finance

Course:  Advertising and Marketing Communications – Management

Credentials Awarded: Ontario College Advanced Diploma

Duration: 3 years (6 semesters)

Co-op: Yes 

Location: Hazel McCallion Campus, Ontario

Tuition: CAD 19,000; INR 11,63,600/Year

Intake: May, September, January

About the course

The Advertising and Marketing Communications – Management program prepares students to hit the ground running in this fast-paced industry. Students in this program will learn the fundamentals of campaign planning and the creative process. They will use industry software to interpret market research, develop strategies and learn basic design and copywriting. Students engage in the planning, buying, and selling of media for digital and traditional platforms. 

In the third year, students take advanced advertising and marketing courses such as Creative Branding, Media Management, Advertising Campaign Management, and Global Communications. They will also put everything they have learned into practice with a specialty Capstone project. In this portfolio-building project, students develop a campaign proposal for a real business client from the community.

Sheridan’s mandatory 10-week marketing or advertising internship gives students valuable real-world work experience before they graduate. This field placement will also give them the chance to network and build contacts and connections in the communications field.

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